Softwired Internet Marketing https://www.softwiredweb.com Web design, SEO, and Inbound Marketing Thu, 21 Jun 2018 14:34:44 +0000 en-US hourly 1 https://wordpress.org/?v=4.9.6 How to Build Your Business Online – Step 1 https://www.softwiredweb.com/build-your-business/ https://www.softwiredweb.com/build-your-business/#respond Wed, 14 Mar 2018 14:38:01 +0000 https://www.softwiredweb.com/?p=4026 These are a series of posts I’ve learned over many years of doing web design and internet marketing for how to build your business online.  The articles contained are a stripped down version for easier consumption. So you’ve started a business or your business needs some help to grow.  You have no idea where to […]

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These are a series of posts I’ve learned over many years of doing web design and internet marketing for how to build your business online.  The articles contained are a stripped down version for easier consumption.

So you’ve started a business or your business needs some help to grow.  You have no idea where to begin or you’ve had some bad experiences that have made you shy away from SEO and digital marketing companies.  Regardless of the reason, you are looking for information and help that makes sense.

That’s really the key to the way things are now working.  There should be no mystery or smoke and mirrors, it should be easy to understand the methods and measurable results.

The first step for any agency should be to understand how your business operates.  Not every business is different and not every business goals are the same.  For instance, are you looking for more leads or opportunities?  This is usually the topmost need for new or growing businesses.

For other needs it may be that you are looking for a better way to manage leads coming in through the website.  You’ve attained a lot of traffic and spending a lot of time wasted on bad leads.

Another aspect is getting more closings.  Is your sales team performing at a high level?  Do you have the right tools to help them do their jobs better?

All areas of the business needs and goals should be researched first.  Once we have a clear idea of the problems and goals then we can start to formulate a solution.

So really the first step for any agency should be to interview the client and figure out the problems.  The formulate a plan to solve those problems if the client is a good fit.

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